The collaboration between Parisian jewelry brand Statement and makeup artist Violette Serrat is a testament to the power of creative partnerships. This unique collaboration series, aptly named "Portrait Joailler," showcases the inspiring individuals that the jeweler finds captivating. In this case, it's the makeup artist Violette Serrat, whose influence on the brand's success is undeniable.
The relationship between Statement and Serrat began with a simple yet powerful connection. Serrat was one of the first to wear the iconic MyWay ring, even before the brand officially launched. This early support from a prominent figure in the beauty industry sparked a trend, with requests for the ring pouring in. The success of the MyWay ring led to the establishment of the jewelry label, and it continues to be a bestseller, even catching the eye of rising actress Pauline Chalamet.
The collaboration itself is a testament to the innovative spirit of both parties. They chose wood as the central material for the design, a bold choice that adds a unique, organic touch to the jewelry. This decision was inspired by Serrat's interpretation of femininity, which is reflected in her work and her commitment to innovation. Serrat's role as Guerlain's creative director of makeup from 2021 to 2024 further showcases her influence and creativity in the industry.
The result of this collaboration is a stunning capsule collection, including a sautoir necklace and earrings. The organic shapes and hand-carved ebony pendants dotted with rounded gold studs create a distinctive and captivating look. The pieces are priced at 3,200 euros and will be available from Wednesday on Statement's e-commerce site and Paris flagship store.
This partnership highlights the importance of cross-industry collaborations in the fashion and beauty sectors. By bringing together the worlds of jewelry and makeup, Statement and Serrat have created something truly special. It's a reminder that creativity knows no bounds and that the fusion of different art forms can lead to remarkable results. As the collaboration continues to unfold, it will be fascinating to see how it evolves and inspires new trends in the industry.
